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Servant-Leadership Solutions Newsletter

July, 2009

Exciting News

Welcome to the July edition of Servant-Leadership Solutions Newsletter. This month I have more exciting news. This issue is late because I've been waiting until I had time to complete a few things so I could tell you about them here. So, grab your cup and let's dive in!

First and foremost, I spent a day with Larry Spears earlier this month. We met at DePauw University (Greencastle, IN), Larry's alma mater, and discussed several upcoming projects. Here are the highlights:

In the past I've mentioned that my essay Learning Servant-Leadership from Native America - Again will be included in Larry Spears' upcoming anthology of essays. I'm very pleased to announce that Paulist Press will publish The Spirit of Servant-Leadership in 2010. I am honored to be included in a series that has featured essays by many notable management luminaries, including Stephen Covey, Ken Blanchard, and Max DePree, to name just a few.

Larry and I are also developing a book and associated material based on his seminal essay Ten Characteristics of Effective, Caring Leaders. We will expand the discussion on these characteristics, and also offer exercises that will help the reader better incorporate the concepts into their daily lives. There is no due date on this project, as we believe it is an important undertaking that deserves careful planning and execution throughout the process.

We also discussed several ideas for shorter articles and essays, including a series of short biographies on active servant-leaders. We will now prioritize our list and get busy!

While at DePauw, Larry showed me a massive art installation called Simple Logic. Constructed entirely of branches and twigs, it's a series of "rooms" that look like nothing I'd ever seen before. It struck a chord within, so I took a few minutes to video it, using the installation to make a point about problem solving.

Simple Logic 

This video is an excellent segue into my second piece of news: I now have a You Tube channel. (Of course, I have friends whose animals have their own You Tube channels!) I already have channels for Foodstock Charities and Deeper Blues, as well as a new channel we're starting for the Rick Turner Guitar Company. The new channel will be feature short clips to help improve your business and short features on active servant-leaders.

Third on the list of news items is the termination of my contract with Eden Electronics and its parent company US Music Corp. Eden founder David Nordschow brought me on board shortly after his sale of Eden to USM. For close to five years, I have assisted with numerous areas, most of which focused on relationships with dealers, consumers and artist endorsers.

David left the company last summer, but asked me to stay on to assist with the transition after his departure. However, with the collapse of the economy, and therefore the musical instrument market, USM has been going through drastic cost-cutting measures for quite some time.

Leaving now has served several purposes, both for myself and for USM. By stepping aside, thereby saving the company money, they are able to keep others on board. Many of my duties have been transferred to employees within the company, while others are being set aside until the company can again afford to fund them.

I am very fortunate that I have other sources of income, while many of my coworkers did not. And, to be honest, it feels good knowing I did something that may well save someone else's income. In addition, there are some exciting new ventures in which I am very involved, and I want to be able to give myfull attention to them. (I'll announce them at soon as it is appropriate.)

I very much appreciate my time with USM, and am very proud of my work with David. It has been a pleasure to work with David, and to assist him with achieving his goals. I very much look forward to working with him again in the future.


Finally, I will be traveling at the end of this week to visit the NAMM Summer Show. NAMM is the trade association for music manufacturers, and I will be representing the Rick Turner Guitar Company. As part of the festivities, I will be performing with Sean O'Bryan Smith, and also with Roy Vogt, at the Low Show. Sean and Roy are both close friends, and committed servant-leaders. It's always great fun to work with friends, and even more so when it includes the opportunity to perform with them.


Growing People

One of the ten traits of effective, caring leaders - servant-leaders - is the commitment to the personal growth of those with whom they work. This commitment may take many forms, such as providing funding and other resources for personal and professional development, actively seeking input on projects from all team members, and encouraging participation in decision making. But why is this important?

When a manager makes a commitment to the growth of their team members, the individuals thrive. Because they are given the proper resources to succeed, the company prospers. A commitment to training ensures that employees continue to develop the skills and abilities necessary to the company's success. Providing a positive environment helps everyone be more productive. In addition, a strong commitment to the employee results in a greater commitment to the company and its goals by the employee. This leads to greater job satisfaction (as wells as to a greater sense of personal fulfillment) which in turn, reduces employee turnover and its associated costs of recruiting and training replacements.

Many companies ignore their commitment to employees in an effort to save money. Unfortunately, many never realize that they are instead costing themselves money and productivity. In these situations, short-term cost-cutting leads to long-term stagnation.

If you are truly committed to the success of your organization, the personal growth of every employee should be a primary focus. Just as a chain is only as strong as its weakest link, an organization is only as strong as its employees. Strengthen your commitment to your team, and you will strengthen your company's chances of success.


Resource - Organization

Scanlon Leadership Network

The Scanlon Leadership network "quietly lead[s] the way in gainsharing, goalsharing, labor-management cooperation, employee involvement, open-book management, lean systems and servant leadership."

Visit the Scanlon Leadership Network


Quick Tip - Committing to Your Team

Want to demonstrate a greater commitment to your team? Schedule a short (15-20 minutes) private interview with each person. Explain that your purpose is to better understand how to help each individual accomplish their goals. The following is not a be-all end--all list, but here are a few questions you can ask:

1. What are your career goals?
2. Where do you want to be in five years? Ten?
3. What skills do you have that you aren't able to use in your current position?
4. What skills would you like to learn over the next year?
5. How can I help you do better in your position?
6. How can I help you achieve your life goals?

Investing a few minutes with each team member can uncover a lot of useful information. In the past, this process has helped me identify several people ready for advancement, and has identified many new ways I could provide the support necessary for an individuals success and personal sense of fulfillment.


You've Got Questions

Q: I've read and heard a lot about Twitter. How can I use it to market my company?

A: Truth be told, I myself am a very new user of Twitter, as well as the Facebook and MySpace variants of this concept, and I'm learning by doing. So far, the greatest danger I've seen with these services is that you can quickly overwhelm your subscriber with useless information. To avoid that, I'm starting slow and tracking feedback for each message. Here are some other tips:

  • Write your message on Twitter. Then, before sending, copy the message for use on Facebook and MySpace. Twitter and Facebook limit you to a total of 140 characters (and spaces). By writing in Twitter, you can send the exact same message on virtually every service.
  • Send only messages that the reader will find beneficial. For instance, a retailer could send messages about upcoming or ongoing sales: Today Only: Half-Price Widgets! A service company might offer a link to new information: Here's an article on Ten Things You Should Know About Your Cleaning Service.

Thought for the Day

The task of leadership is not to put greatness into humanity, but to elicit it, for the greatness is already there.
John Buchan (1875-1940)


End of Servant-Leadership Solutions V2009, #5, a publication of:
Lane Baldwin Servant-Leadership Solutions
My business is improving yours.™

Copyright by Lane Baldwin Servant-Leadership Solutions, 2009. Reprinting or republication of Servant-Leadership Solutions is prohibited without prior approval.

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